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Tell
us about your collection at Baselworld this year.
Since, we have introduced quite a few novelties; Baselworld
was exciting this year. We wanted to enhance the strengths of our
existing collections. Hence, we made some variations to what we
had before.
The very first watch that Harry Winston made for men was the Perpetual
Calendar, which was successful at the time. So this year, we reintroduced
the new Perpetual Calendar that features all the elements that are
a part of the DNA off-centre display, retrograde indicators
for days and months etc.
There
is one that we are reintroducing for the ladies, where we are revamping
the Avenue, which is a classic timepiece. We have modified it to
include a new oval-shaped dial encrusted with diamonds. Some of
the other pieces include high jewellery watches like the Duchess
in which we have used our own movements and superior quality diamonds.
Of course, one cant forget the Opus series.
It has now become an annual feature. The Opus 7 is slightly similar
to the Opus 5. We developed a new way to tell the time. To put it
simply, the Opus 7 gives you time on demand. There are four main
collections of Harry Winston the Avenue, the Opus, the Excenter
Perpetual Calendar and the Ocean. To each one of these collections,
we have added new watches. So, weve added to our existing
collections.
What has inspired these new features?
In terms of trends, rose gold is very big right now, both in
the female and the male segment. Among the new additions, the Ocean
Lady Bi-retro is available in rose gold. We have introduced rose
gold with diamonds for the ladies. So, it is evident that we listen
to the market trends and try to incorporate the same in watchmaking.
Without selling our soul to the devil, we try to keep our DNA and
our personality intact. We listen and respond to what the market
wants without putting our ideas into jeopardy.
What are the trends in terms of shapes and motifs?
In the past few years, there was a race to create really big
watches and the size kept growing I believe that the trend
for big watches is still on. However, the sizes have now stabilised.
For gents, its around 40 mm up to 54 mm. For ladies, it is
anywhere between 34 mm to 39 or 40 mm. And these are large sizes
because when you look back almost 15 years ago, a ladies size
today was considered as a gents watch.
Which is your favourite timepiece?
My favourite watch is the new Ocean Diver, which is a sports
watch and a modern interpretation of a divers watch. The case
is made of white gold and Zallium, which is an alloy exclusive to
Harry Winston. It has a simple chronograph function that can handle
a depth of up to 200 metres. There is a nice touch to it because
the hands that indicate the seconds, the hours etc. are bright red,
which is in complete contrast to the dial that is black.
HOw
would you define the positioning of Harry Winston?
We maintain a very limited production output compared to some
of the other brands. In addition to this, we have an exclusive distribution
network on a global level. All these practices enable us to position
ourselves as the ultimate brand.
Would you define your watches as a watchmakers watch or
a jewellers watch?
Today, the frontiers between a watchmaker and a fashion brand
in the traditional sense have blurred. One can find traditional
watchmakers offering very fashionable watches or a jeweller who
produces respectable mechanical complications and so on. So it would
be a mistake to classify brands today, the way we used to 15 years
ago.
So, who are your competitors?
For us, a competitor is any brand that makes a consumer hesitate
between a Harry Winston and the product. In the ladies segment,
Piaget would definitely be one of our competitors. In the male segment,
we could consider Vacheron Constantin as our competitor. But again,
even if a person hesitates between buying a car and a Harry Winston
and he buys the car, that car is competition for us!
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